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Shopping Cart Anonymity

258 posts
Thu Oct 12, 17 8:22 PM CST
Something I get frustrated with. Someone puts something in their shopping cart and doesn't check out. I want to be able to then contact that person and offer them a XX% discount on what they have in their cart.

What are my options?
Aric Hoek
245 posts
Fri Oct 13, 17 3:01 AM CST
In a pw protected gallery you can flag the option "Require to view"> Customer must be logged In,so they have to create an account and when they add something to a cart you have the record.
The abandoned shopping cart is one of the crush of the ecommerce : sometimes a customer is most likely to shop without being annoyed of the account creation first (the FB log in option is great), and this is reported on many articles on the web on this matter.
Sometimes I'm frustrated too, but since I dropped the a.m. option I saw a sales increase,so I take the abandoned shopping cart as a "sale cost" and I try to make more action for instance in the dance school where I'm working with remainders like flyers.
Well,this works in Italy where I live but I think you can make a try with different customers ,maybe a gallery with the logged in option and the other no and see what happens.
258 posts
Fri Oct 13, 17 8:01 AM CST
Good morning marco. I love visiting your country.

What are your thoughts about how to get someone to create an account when they are simply booking a session as opposed to shopping in a gallery?
Aric Hoek
M
324 posts
Fri Oct 13, 17 11:03 AM CST
Isn't there an option to require an email address only prior to viewing a gallery? I don't use it but thought I saw that as an option.
M Davis
258 posts
Fri Oct 13, 17 11:04 AM CST
I'm not really worried about galleries more than adding a photo shoot to the cart.

https://solarisstudios.com/galleries/schedule/corporate-sessions/
Aric Hoek
M
324 posts
Fri Oct 13, 17 11:54 AM CST
Aric,
Do you require account creation to book a session? Do they provide email address when booking?
I create an account for my clients, then email the information. It works for me. If I depended on them to create their own account, it would never be done. I explain having an account keeps their images and information private. They seem to like that aspect of it.
M Davis
245 posts
Sat Oct 14, 17 1:28 AM CST
Aric,
I think that creating an account is always annoying,if you see on the net most of the e-commerce site allow you to log in with your FB or G+ credentials.
It is difficult for me to suggest something, because in Italy a booking system for services like the one we have with Sytist will never work or probably will work a little.People here prefer talk to the photographer in person ,if they are in the near, and if they know you maybe by phone.If they don't know you the first contact is via mail and then an appointment to discuss the details, and then the booking.
Inperson sale here works most, for that kind of business.
In any case a statistic tells that 70% of the shopping cart over the net are abandoned and the cart conversion into an order is probably one of the most studied case especially from big companies.
M
324 posts
Sat Oct 14, 17 3:27 PM CST
Marco,
I sure wish people in the Southeast USA would prefer talking in person or by telephone. I call corporate clients... it goes straight to voice mail, in turn can send a text or email and get a reply within seconds.
I haven't implemented the booking system as I specalize in a particular market. I do not want the public knowing my availablity / schedule.
I am reading here with interest on the creating an account vs other methods like using FB or G+ as login options.
Personally, privacy is most important, so I never use FB or G+ to log in to any of my online accounts. I suspect those would be easily hacked. I could be mistaken.
I do promote with my clients that I manage and run my website. Do so to safeguard their private information and accounts on my site.
I have found having a name and email from a client to create an account for them and sending the login information by email gets them on board.
More time consuming but again I am specialized so not working with 100's of clients per event or week.

Aric,
I am presuming when someone schedules a booking but doesn't pay, you don't have any of their information logged on Sytist until they pay for the booking? Is that correct? I have thought about adding the booking services but still learning how it works.

Edited Sat Oct 14, 17 3:28 PM by M Davis
M Davis
8 total messages
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